We empower media, retailers, telcos, and marketers to grow revenues via building robust data platforms (CDPs) to drive data and AI-driven growth operations, and create personalised app and ad experiences for the modern customer in a complex digital landscape.
We deliver : Unique Cross-functional expertise in data, CX, ad tech and marketing, reduced tech costs, hands-on execution that drives results
We elevate publisher revenue with advanced, privacy-compliant ad solutions. Our in-depth handling of CDP deployments , ensures high quality data, fast rollout and good ROI. Plus, we enhance customer experiences with data-driven insights, improving engagement and personalization
Transform your business with data-driven innovation.
Let Spectra master your data value chain with our "Activitalize Data Potential" assessment, expert sourcing, platform selection (CDP vs. data clouds), implementation, and activation of use cases
Let Spectra help you grow by optimizing your user acquisition , CX and product . We expertly align martech, adtech, and revtech tools for optimal results, or offer Build-Operate-Transfer services for seamless growth
Spectra Global helps your business with digital advertising, CDP, Marketing automation, and CX improvements for digitalization led hypergrowth.
Executed a bold Contech vision.
Grew monetizable user by 40% .
Built the ad product and ops team
Raised $60 mn of strategic investment
Created a new JV for investing and scaling digital telcos
Built their CDP in 5 months
Increased new revenue streams via programmatic and audience sales
Spectra Global has worked with large broadcasters, VC funds to help them redefine their business through data & automation.
Get in touch“Spectra was highly effective in helping Zee5 bring my Contech vision to reality by developing a world class advertising and data platform from scratch. Jayesh led our business, product and tech teams in building the right set of market leading features and deliver them successfully.”
